News: New ESPN/ABC programming prompts complaints. : ""

Apple’s iTunes Music Store has been updated with new programming from ESPN and ABC Sports. The new content includes “Best of the X Games” highlight clips, “SportsCentury Shorts” with famous athletes, “Streetball” episodes, “The 2006 Winter X Games” highlight programs and six quick SportsCenter television advertisements.

The pricing on ESPN’s “This Is SportsCenter” commercials irked some iTunes users. “Seriously? $1.99 for 30 second or less commercials. Come on now. With the exception of the ‘Card Sharks’ one, you can watch them streamed in the preview. There has to better content from ESPN than commercials,” said one user in the customer reviews section. “ESPN and ABC should be ashamed for charging this much for so little. Yes, the commercials are funny, but not worth $2 for 30 seconds of video,” said another user.